Apr 24, 2022
In Wellness Forum
I saw an article yesterday. The core point is that after privatization, iQiyi still needs continuous blood transfusion. After the privatization transaction is completed, the part of the loss borne by Baidu will fall on Robin Li and Gong Yu. But there is Romania Phone Number List undoubtedly a big problem with this article, both in Romania Phone Number List terms of title and point of view. Losses are still the norm in the video industry From staking to savage growth and then to the rise of heroes, the smoke of gunpowder in the online video industry has never stopped, and the pace of war between major video websites has never stopped. At present, the overall video industry has fallen into a deadlock, and almost all video websites are in a state of loss. At present, the video website industry is still in the transition stage from the growth period to the mature period. When Romania Phone Number List the pattern has not yet been finalized, the overall video is still in a state of burning money to seize the market. From this perspective, iQiyi's losses are not accidental. In fact, iQiyi is not the only video site that has lost money. As industry pioneers, Youku and Tudou once narrowed their losses after Romania Phone Number List the merger, but soon the company also fell deeper and deeper into the quagmire of losses. Judging from the financial reports for the first three quarters of 2015, Youku Tudou's losses have also been expanding. In addition, although Youku Tudou has increased its revenue in the past three quarters, the growth in gross profit has not been obvious. And the most important reason for this is copyright purchase. Although Sohu and Tencent did not list Romania Phone Number List the profit and loss of the video business separately in their financial reports, the losses were still the norm when the website advertising revenue could not cover the continuously increasing investment in Romania Phone Number List copyright. Specifically, in order to form content differentiation, the investment of video websites in copyright and self-made dramas continues to expand, and the cost remains high.