In this sense, one of the main objectives of PSD2 is to strengthen data security and control; Therefore, certified third-party applications enjoy b2c email list security according to the standards established by the new PSD2 directive , required by the Regulatory Body that grants the relevant participation licenses after the corresponding approval process. On the other hand, the confidentiality of information and data is regulated by the Organic Law on Data Protection . The entry into force of PSD2, and the progressive entry of third-party companies (TTP) will irrevocably lead us to new and innovative forms of payment , as well as new services for customers that will undoubtedly favor transparency, efficiency, operability , simplicity and security. In recent years, rivers of ink have been written about the concept of “Big data”, which, although in b2c email list relatively new, the origins of large data sets date back to the 1960s and 1970s, when they began to develop the first data centers and relational databases.
With the entry into the 21st century and the appearance and establishment of platforms such as Facebook, YouTube and other online services, experts in the field and large companies began to realize the large amount of data generated by users from these platforms. . Big Data b2c email list But what is Big Data? According to Gartner's definition, "they are a set of data that have a greater variety and that are presented in increasing b2c email list volumes and at a higher speed", that is, Big Data is made up of larger and more complex data sets, being so voluminous that conventional processing software cannot handle them . At CTI Soluciones we have the Geocode tool , which allows us to process the data available to a b2c email list in order to analyze it, standardize it, assign the information, eliminate possible duplications and integrate them into the corresponding repositories.
An important aspect of this enormous resource is "the 3 V's" that make it up, and that define the characteristics of which Big Data must be formed in order to be considered as such: Volume: The amount of data is important. This data can prevent click streams from a page, Twitter data feeds, or b2c email list unknown values. Speed: rate at which the data is received and on which some action is applied. Variety: Available data types. With the rise of "Big Data", there is data in text, audio or video format, which requires additional processing to have meaning. In recent years, with the considerable increase in data, more “two Vs” have been added, value and veracity, which refer directly to the usefulness and validity of the b2c email list processed. big-data Big Data utilities for companies Big Data seems, therefore, a resource within reach, but what are the utilities that it can offer a company?