You shouldn't have to think about that. You should have said sell before I even finished the question. Instinctively. Now think again. What does selling really mean? In my book, that means talking to prospects and building relationships. ?? Reach out, ask questions, listen, tell a story, balance needs, refine value, negotiate terms and close deals. In a perfect world, sales reps do just that and none of the mindless paperwork: entering data, researching leads, and writing emails. Every minute a sales rep doesn't talk, they're leaving money on the table. The good news is that technology is bringing us closer and closer to that perfect world. Apps and workflows allow sales reps to put tedious work on autopilot and focus on building meaningful relationships at scale?.
The bad news is that I always see more people working for tech than the other way around. Automation is in vogue, not just in sales, but many people end up becoming slaves to apps in their quest for machine-like efficiency. POS automation is all about taking salespeople away from devices and into conversations. Mailshake wants to give you the power to send highly personalized emails at scale, while at Salesflare we're building a CRM that frees you from Image Masking Service data entry. Different stages of the sales process but the same objective: We want you to be human and talk to as many people as possible. I'll show you how to use tactics and tools to create a sales machine that lets you do just that. From lead to deal. As automatic as possible. First, I'll walk you through automated lead generation techniques that should bring you a steady stream of qualified leads to fuel your sales machine. We'll cover LinkedIn and Twitter automation tactics combined with email search hacks and data scraping. The idea is always the same: start from a pool of qualified prospects and find a way to access their LinkedIn profiles, professional email addresses for cold emails and personal email addresses for advertisements.
Facebook. Next, we'll cover targeting with a focus on cold emails and their automation. Automatic influx of newly found leads into your cold email campaign without you having to look. Finally, setting up CRM feeds saves you from drowning in your spectacularly deep prospect pool. Our goal is to automate as much as possible, from the initial collection of leads to the point where a real conversation is needed. The point where you can no longer be replaced by a robot. Let's dive! ? 1. You'd be surprised what you can turn into leads. No machine can work alone. You have to fuel it and in sales, that fuel is leads. There are approximately 3.5 billion people on the internet. If you can't find leads, either you're building a product no one needs or you're looking in the wrong place. Or it's right in front of you but you don't realize it.